Flipkart becomes first e-commerce marketplace in India to reach 100,000,000 registered users.
This may not come as a surprise – the big daddy of Indian e-commerce, 10-year-old Flipkart, has become the first online marketplace to cross 100 million registered users. The feat, however, is impressive since its arch rival Amazon India has been catching up fast in market share. In fact, Flipkart claims to be the first company to reach this milestone in a single country outside the US and China.
In a statement, India’s most valuable startup has said that their registered customer base now stands at around 63 percent of the broadband connections in India. [The figures released by TRAI in September 2016 put the number of broadband connections in the country at under 160 million.]
Binny Bansal, Co-founder and CEO, said,
“We would like to thank our entire family of 100 million customers who have been a part of this wonderful journey. This is a small step in our efforts to build a platform that provides quality products accessible and affordable to millions of Indians shopping online. Since the time we sold the first book to our first customer in 2007 till today, our journey has always been about providing a superior shopping experience to our customers while continuously raising the quality of service and selection. This milestone has further energised us to ramp-up our efforts and build a world-class shopping destination.”
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